The Death Knell of Digital Search

(newyorker.com)

15 points | by bookofjoe 1 hour ago

4 comments

  • gwbas1c 6 minutes ago
    > But I would really prefer if Search just worked the way it did in the first place.

    Which is one thing technologists often screw up: They misinterpret how people react to change; and they misinterpret how people really use their products.

    Google Search used to be (and still is) a way to find places on the internet. As much as I like AI in searches, I agree; when I want to find the thing, I don't want AI getting in the way.

    • aiiotnoodle 1 minute ago
      Their inability to adapt to fix the problems caused by AI and SEO have caused the product to fall apart and users went somewhere else. I do think however their decision to make search tedious for users by moving the correct answer deep into the page (or at least favouring pages that did that) was a brilliant play for advertising but has killed a lot of their core use, making it easier to leave.
  • bookofjoe 1 hour ago
  • apercu 8 minutes ago
    I remember in around 2011 realizing that ~85% of the first page of Google search results was ads. I haven’t used Google search much in the last 5 years, mostly due to this but also because of how they rewarded blog spam.
    • esseph 2 minutes ago
      [delayed]
  • smjy_studio 10 minutes ago
    [flagged]